Privacy Policy

GREATNESS BREEDS GREATNESS, INC.

PRIVACY POLICY

Date of Last Revision: AUGUST 1, 2023

  1. Introduction

We at Greatness Breeds Greatness, Inc.  ("GBG," "we," "us," or "our") provide this privacy policy ("Privacy Policy") to help inform you about how we collect information, how we use the information, and with whom we disclose such information. This Privacy Policy relates to our online services (the "Services"), which are available to you through a variety of platforms, including our website www.gbghoops.com, (the "Website"), and our mobile app, GBG HOOPS (the "Mobile App"), and other interactions by telephone, e-mail, chat or other media (collectively, the "Platform"). Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms and Conditions.

This policy applies to information we collect:

It does not apply to information collected by:

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates. 

Although this policy also applies to information collected from the Mobile App, the Mobile App may have additional policies and practices regarding the collection of your information. The Mobile App Privacy Policy can be found at https://www.exercise.com/terms. If you do not agree to the Mobile App Privacy Policy, your choice is not to use our Mobile App. By accessing or using the Mobile App, you agree to the Mobile App Privacy Policy, and this privacy policy.


  1. Children Under the Age of 13 

Our Website is not intended for children under 13 years of age. No one under the age 13 may provide any personal information to or on the Website. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on this Website or through any of its features, register on the Website, make any purchases through the Website, use any of the interactive or public comment features of this Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at [email protected].

California residents under 16 years of age may have additional rights regarding the collection and sale of their personal information. Please see the section title Your State Privacy Rights for more information.


  1. The Information You Provide To Us

The information we collect on or through our Website may include:

You also may provide information to be published or displayed (hereinafter, "posted") on public areas of the Website or on GBG’s social media platforms or transmitted to other users of the Website or third parties (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to others at your own risk. Please be aware that no security measures are perfect or impenetrable. Additionally, we cannot control the actions of other users of the Website or on GBG’s social media platforms with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.


  1. Information We Collect Through Automatic Data Collection Technologies.


As you navigate through and interact with our Website, we may use automatic data collection technologies, including cookies, embedded scripts, and other similar tracking technologies (“Tracking Technologies”) certain information about your equipment, browsing actions, and patterns, including:


The information we collect automatically is statistical data that we may maintain or associate with personal information we collect in other ways or receive from third parties . The information we collect automatically may also include additional personal information. This information helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:



The technologies we use for this automatic data collection may include:



  1. Information from Other Sources 


We may receive information from third parties that provide us with information about you from online and offline sources. These third parties may use cookies or other similar technologies. For example, we may use third party web analytics tools to help us provide you with a better experience, determine your interest in our products, and improve the quality of our offerings. Additionally, such third parties may collect and combine your email address with other information they have access to solely so that we may serve relevant marketing offers to you via direct email.

GBG does not share any personal health information with third parties.

  1. External Websites 


The Platform may contain links to third-party websites. GBG has no control over the privacy practices or the content of any of our business partners, advertisers, sponsors, or other websites to which we provide links. As such, we are not responsible for the content or the privacy policies of those third-party websites. You should check the applicable third-party privacy policy and terms of use when visiting any other 

  1. How We Use Your Information



We use information that we collect about you or that you provide to us, including any personal information:



We may also use your information to contact you about goods and services that may be of interest to you. If you do not want us to use your information in this way, please adjust your user preferences in your account profile.


We may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.


  1. Disclosure of Your Information


We may disclose aggregated information about our users, and information that does not identify any individual, without restriction. We may disclose personal information that we collect or you provide as described in this privacy policy:


We may also disclose your personal information:



The categories of personal information we may disclose include, but are not limited to:


  1. Choices about How We Use and Disclose Your Information


Your browser may provide you with the option to refuse some or all browser cookies. You may also be able to remove cookies from your browser. You can exercise your preferences in relation to cookies served on our Site by taking the steps outlined below.



We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the NAI on the NAI's website. 


Residents of certain states, such as California, Nevada, Colorado, Virginia, and Utah may have additional personal information rights and choices. Please see the section titled Your State Privacy Rights for more information.


  1. Accessing and Correcting Your Information



You can review and change your personal information by logging into the Website and visiting your account profile page.


You may also send us an email at [email protected] to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.


If you delete your User Contributions from the Website, copies of your User Contributions may remain viewable in cached and archived pages, or might have been copied or stored by other Website users. Proper access and use of information provided on the Website, including User Contributions, is governed by our terms of use www.gbghoops.com/terms.


In addition, you may manage your receipt of marketing and non-transactional communications by clicking on the "unsubscribe" link located on the bottom of any GBG marketing email.


Residents of certain states, such as California, Nevada, Colorado, Virginia, and Utah may have additional personal information rights and choices. Please see the section titled Your State Privacy Rights for more information.


  1. Date Security and Retention

We take reasonable and appropriate measures to help protect information we collect and maintain from loss and unauthorized access. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Website like message boards. The information you share in public areas may be viewed by any user of the Website.

We will keep your personal information while you have an account with us or while we are providing products and/or to you. Thereafter, we will keep your personal information for as long as is necessary:

We will not retain your personal information for longer than necessary for the purposes set out in this policy. Different retention periods apply for different types of personal information. When it is no longer necessary to retain your personal information, we will delete or anonymize it.

We have procedures in place regarding our retention periods which we keep under review taking into account our reasons for processing your personal data and the legal basis for doing so.

  1. Your State Privacy Rights

State consumer privacy laws may provide their residents with additional rights regarding our use of their personal information. 


  1. How to Exercise Your Rights. 

If you would like to exercise any of your rights as described in this Privacy Policy, you can do so here by emailing [email protected].

Please note that you may only make a CCPA/CPRA-related data access or data portability disclosure request twice within a 12-month period.

If you choose to contact us directly by email, you will need to provide us with:

We are not obligated to make a data access or data portability disclosure if we cannot verify that the person making the request is the person about whom we collected information or is someone authorized to act on such person’s behalf.

Any personal information we collect from you to verify your identity in connection with your request will be used solely for the purposes of verification.


  1. Your CCPA/CPRA Rights. 


You have the right under the California Consumer Privacy Act of 2018 (CCPA), as amended by the California Privacy Rights Act of 2020 (CPRA), and certain other privacy and data protection laws, as applicable, to exercise free of charge:


Disclosure of Personal Information We Collect About You

You have the right to know, and request disclosure of:


• The categories of personal information we have collected about you, including sensitive personal information;

• The categories of sources from which the personal information is collected;

• Our business or commercial purpose for collecting, selling, or sharing personal information;

• The categories of third parties to whom we disclose personal information, if any; and

• The specific pieces of personal information we have collected about you.


Please note that we are not required to:


• Retain any personal information about you that was collected for a single one-time transaction if, in the ordinary course of business, that information about you is not retained;

• Reidentify or otherwise link any data that, in the ordinary course of business, is not maintained in a manner that would be considered personal information; or

• Provide the personal information to you more than twice in a 12-month period.

Disclosure of Personal Information Sold, Shared, or Disclosed for a Business Purpose

In connection with any personal information we may sell, share, or disclose to a third party for a business purpose, you have the right to know:


• The categories of personal information about you that we sold or shared and the categories of third parties to whom the personal information was sold or shared; and

• The categories of personal information that we disclosed about you for a business purpose and the categories of persons to whom the personal information was disclosed for a business purpose.


You have the right to opt-out of the sale of your personal information or sharing of your personal information for the purpose of targeted behavioral advertising. If you exercise your right to opt-out of the sale or sharing of your personal information, we will refrain from selling or sharing your personal information, unless you subsequently provide express authorization for the sale or sharing of your personal information. 

Right to Limit Use of Sensitive Personal Information

You have the right to limit the use and disclosure of your sensitive personal information to the use which is necessary to:


Perform the services or provide the goods reasonably expected by an average consumer who requests those goods or services; 

To perform the following services: (1) Helping to ensure security and integrity to the extent the use of the consumer’s personal information is reasonably necessary and proportionate for these purposes; (2) Short-term, transient use, including, but not limited to, non-personalized advertising shown as part of a consumer’s current interaction with the business, provided that the consumer’s personal information is not disclosed to another third party and is not used to build a profile about the consumer or otherwise alter the consumer’s experience outside the current interaction with the business; (3) Performing services on behalf of the business, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing analytic services, providing storage, or providing similar services on behalf of the business; and (4) Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business; and as authorized by further regulations.


You have a right to know if your sensitive personal information may be used, or disclosed to a service provider or contractor, for additional, specified purposes.

Right to Deletion

Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will:


• Delete your personal information from our records; and

• Direct any service providers or contractors to delete your personal information from their records.

• Direct third parties to whom the business has sold or shared your personal information to delete your personal information unless this proves impossible or involves disproportionate effort.


Please note that we may not delete your personal information if it is reasonably necessary to:


• Complete the transaction for which the personal information was collected, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us;

• Help to ensure security and integrity to the extent the use of the consumer’s personal information is reasonably necessary and proportionate for those purposes;

• Debug to identify and repair errors that impair existing intended functionality;

• Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law;

• Comply with the California Electronic Communications Privacy Act;

• Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of the information is likely to render impossible or seriously impair the achievement of such research, provided we have obtained your informed consent;

• Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us 

• Comply with an existing legal obligation; or

• Otherwise use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information.

Right of Correction

If we maintain inaccurate personal information about you, you have the right to request us to correct that inaccurate personal information. Upon receipt of a verifiable request from you, we will use commercially reasonable efforts to correct the inaccurate personal information.

Protection Against Retaliation 

You have the right to not be retaliated against by us because you exercised any of your rights under the CCPA/CPRA. This means we cannot, among other things:

• Deny goods or services to you;

• Charge different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties;

• Provide a different level or quality of goods or services to you; or

• Suggest that you will receive a different price or rate for goods or services or a different level or quality of goods or services.


Please note that we may charge a different price or rate or provide a different level or quality of goods and or/services to you, if that difference is reasonably related to the value provided to our business by your personal information. We may also offer loyalty, rewards, premium features, discounts, or club card programs consistent with these rights or payments as compensation, for the collection of personal information, the sale of personal information, or the retention of personal information.



  1. Your GDPR Rights


This section applies to those who live in the European Economic Area, Switzerland, and the United Kingdom that use the Services and Platform.

GBG, in, California, United States, is the controller of any personal data it may collect, process and hold about you. We process personal information with your consent (e.g. when we process personal information to provide vitamin supplement recommendations), to fulfill a contract, provide you with customer service, or as required by law.

The Platform and the Services are operated in the United States. If you are located outside of the United States, please be aware that any information you provide to us will be transferred to the United States. By using the Services and/or providing us with any information, you consent to this transfer.

You have the right to the following:


You can exercise your rights by sending an email to [email protected]. You also have the right to lodge a complaint with your national Data Protection Authority.

  1. Changes to This Policy


It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Website home page. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the Website home page.  The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and for periodically visiting our Website and this privacy policy to check for any changes.


  1. Contact Us


If you have questions or concerns about this Privacy Policy, you can send an e-mail to [email protected].